Dashboard

Monitor KPIs, compare forecast vs actuals, and track performance at a glance.

The Dashboard is your performance overview — a single screen showing how your business is tracking against plan.

Metrics

The Dashboard displays key financial and volume metrics as tiles at the top of the page:

MetricWhat It Shows
CasesTotal volume (units sold or forecast)
GSVGross Sales Value — total revenue
RetrosRetrospective discounts applied
NSVNet Sales Value (GSV − Retros)
COGSCost of Goods Sold
W&DWorks & Distribution costs
Trade SpendPromotional investment
ContributionProfit after all costs
Free ContributionContribution before trade spend
Free Contribution %Free Contribution as a percentage of NSV

Each tile shows the current value plus a delta compared to your chosen baseline — colour-coded green (favourable) or red (unfavourable).

The colour logic is direction-aware: for revenue metrics (GSV, NSV, Contribution), higher is better. For cost metrics (COGS, Retros, W&D), lower is better.

Comparison Modes

Choose what you’re comparing against using the comparison selector:

ModeWhat It Compares
Budget vs ForecastAnnual budget snapshot against the current live forecast
Forecast vs ActualsLive forecast against real sales data
Budget vs ActualsAnnual budget against real sales data

You can also select specific snapshots to compare — useful for tracking how your forecast has evolved over time.

Value Modes

Toggle between two views:

  • Total — Absolute values (e.g. total GSV in £)
  • Per Case — Values divided by volume (e.g. GSV per case)

Per-case mode is useful for spotting mix or pricing changes that wouldn’t be visible in totals.

Filters

Narrow the Dashboard view by:

  • Customer — Focus on a single customer or group
  • SKU — Filter to specific products
  • Date range — Select the time period to analyse

Forecast Chart

Below the tiles, a time-series chart shows weekly case volumes for your live forecast. This gives you a visual sense of demand patterns — seasonality, promotional spikes, and ramp-ups are all visible at a glance.

Calendar Types

The Dashboard respects your tenant’s calendar configuration:

  • Gregorian — Standard monthly periods (Jan–Dec)
  • 4-4-5 — Retail calendar with 4, 4, and 5-week periods per quarter
  • 4-5-4 — Alternative retail calendar pattern
  • 5-4-4 — Alternative retail calendar pattern

Calendar type affects how weekly data is aggregated into periods across the platform.

Dashboard Screens

Dashboard KPI overview with headline metrics and deltas
Start here: use the KPI overview to quickly assess overall performance direction versus your selected baseline.
Dashboard variance drivers and commercial hotspots section
Use variance drivers and commercial hotspots to identify which metrics, customers, or SKUs are causing movement.
Dashboard monthly free contribution performance trajectory
Review the performance trajectory chart to understand month-by-month trend shape and whether free contribution is improving.
Dashboard alerts and sensitivity analysis panel
Check alerts and sensitivity analysis to spot risks early and test how assumptions may affect results before acting.