Promotions

Create and manage off-invoice and retro-funded promotional deals.

Promotions model the discounts and deals you run with customers to drive volume. ProFeT tracks both the financial terms and the demand impact so promotions flow through to your forecast automatically.

Promotion Types

ProFeT supports two funding structures:

Off-Invoice

The discount is applied immediately at the point of sale — the customer pays a reduced price. The cost shows up directly on the invoice.

Example: 10% off-invoice discount on SKU-A for Customer X during March.

Retro-Funded

The discount is paid back to the customer after the promotional period as a retrospective rebate. The customer pays full price at the point of sale, and the rebate is accrued separately.

Example: £2 per case retro-funded promotion on SKU-B for Customer Y, April–June.

Creating a Promotion

Navigate to Commercial → Promotions and click Add Promotion. Fill in:

FieldDescription
CustomerWhich customer the promotion applies to
SKUWhich product is being promoted
Promo TypeOff-Invoice or Retro-Funded
Discount %Percentage discount (e.g. 10 for 10%)
Discount per CaseFixed discount amount per case (alternative to %)
Start DateWhen the promotion begins
End DateWhen the promotion expires
Impact TypeHow the promotion affects demand (e.g. volume uplift)
Impact ValueThe magnitude of the demand impact
NotesBusiness rationale or context

Booking Status

Promotions follow a status workflow:

StatusMeaning
PlannedProposed but not yet confirmed
BookedConfirmed and committed — use the booking toggle to mark as booked
ActiveCurrently running (today is between start and end date)
CompletedPast the end date

Status is derived automatically from dates and booking flag.

How Promotions Affect the Forecast

When you build a forecast in the Forecast Builder, ProFeT automatically detects active promotions for the selected customer × SKU pair. Any promotion with dates overlapping the forecast period applies a volume uplift — increasing the calculated cases for those weeks.

If multiple promotions overlap in the same week, the highest uplift wins (they’re not additive). This prevents over-inflating demand.

The financial impact (discount %, per-case retro) also feeds into the P&L calculation on the forecast, adjusting NSV and contribution.

Views

The Promotions page offers two views:

  • Timeline — Calendar-style Gantt bars showing when each promotion runs, colour-coded by type and status
  • Terms — Table view with all discount details, amounts, and dates

Linked Trade Spend

Promotions can have associated trade spend records — marketing budget allocated to support the deal. Link trade spend from the promotion detail view.

Managing Promotions

Click any promotion to edit its details. You can update terms, dates, or booking status at any time. Changes are reflected in the forecast immediately.

To delete a promotion, open it and click Delete. The associated volume uplift will be removed from future forecast calculations.

Promotions Screens

Promotions list with status and date ranges
Start with the promotions list to scan status, date ranges, and which deals are currently active or upcoming.
Promotion detail form with customer, SKU, and discount terms
Open promotion detail to review terms, discount mechanics, impact settings, and booking state before publishing changes.
Add promotion form with customer, SKU, dates, and discount inputs
Use the add promotion form to create new deals with complete scope, timing, and expected demand impact.
Promotion timeline showing commercial event overlaps
Check the timeline view to validate overlap with other commercial events and avoid conflicting promotional windows.